Youtube considering linear channel

15 01 2007

Media Guardian and Digital Spy are reporting that Youtube are looking at launching a linear channel in the “old skool” sense of the word. Here is why, if they are serious, this would be a bad move for them.

I’m not going to put a percentage figure on it, but a look at their most viewed videos on any given day shows that a fair few of them are copyrighted materials. Youtube may have moved up to fifth yesterday on the Alexa ranking of websites, but the overwhelming feeling is that without the option to “watch highlights of what was on TV the other night”, they might not be flying so high.

Now I am the first to talk up Youtube as a potential future for on-demand television. Imagine controlling a High definition version of Youtube from the comfort of your sofa, with a remote control. It’s kind of what I do now, but without the hi-def part.

Using my other half’s wii, I spend just as much time watching Youtube on the TV as I do actually playing on the Wii, mainly due to the strenuous nature of Wii Sports, and my (now) dodgy shoulder. But the guys at Google will have to spend some money to recruit the best young (or old) writing and producing talent, to knock up original content that stops me turning the channel to something with higher production values. Derrick Comedy and lonleygirl15, although very good productions, only hold viewers attention for so long. Paula Abdul slurring her words is funny to watch, and has garnered over 1 million views in under a week, but is on the site illegaly and if they were going onto the airwaves, this wouldn’t make it.

Youtube may have conquered the online video world, but if they are trying to make headway in the world of old school television, they have their work cut out.

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2 responses

11 08 2012
Rochi Samra

This place truly keeps on looking better every day.
You should seriously be happy.

24 04 2013
Tushar Mukhopadhyay

Excellent blog you have here but I was wanting to know if you knew of any community forums that
cover the same topics discussed in this article? I’d really love to be a part of community where I can get advice from other knowledgeable people that share the same interest. If you have any suggestions, please let me know. Cheers!

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